Apure’

Case study

Designing an Accessible Customer Support for a Culinary School

Apure’ partnered with a school to design a customer service app that brings eight support tools into one accessible mobile experience.

Industry

Education / EdTech

Services rendered

UX/UI design, user research, accessibility, prototyping, usability testing, design system and frontend-ready assets

Related package

Prototype to MVP

Discuss a similar app
Customer Service App home screen showing support categories
Challenge

Reduce repetitive support friction.

The school faced a high volume of repetitive queries, limited real-time support options, text-heavy FAQs and inefficient resolution processes that frustrated students. The product needed to make help easier to find without overwhelming users.

Customer Service App FAQ, tutorials, community and live chat screens
Customer Service App email, text, office hour and call support screens
Approach

Bring support tools into one flow.

  • Organized eight support options into a mobile-first service hub.
  • Designed clear entry points for FAQs, live chat, tutorials, email, community, office hour, text and call support.
  • Prioritized accessible navigation, plain-language labels and quick resolution paths.
  • Created prototype screens that could be tested with users before build-out.
Customer service app homepage and support flow designs
Impact

Support became easier to find.

The app helped users find support more independently and improved online confidence. A usability participant said the app was easy to use, visually appealing and quick to understand.

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